Analytics & tracking

Meta Conversions API setup and conversion tracking you can trust.

If Meta, Google and your own sales figures tell three different stories, every budget decision is a guess. We make the numbers agree.

Sound familiar?

Where it usually hurts.

  1. 01

    Meta reports conversions your CRM has never seen, or misses half the ones it has.

  2. 02

    iOS, ad blockers and consent banners have quietly cut what the browser pixel can see.

  3. 03

    GA4 is installed, but nobody trusts it enough to make a decision from it.

What we do

What you get.

01

Tracking audit

We test every event on every platform and give you a plain list of what is broken, duplicated or missing.

02

Server-side tracking

Meta Conversions API alongside the Pixel, with proper deduplication, so events survive browsers that block scripts.

03

GA4 and Google Ads

Key events, enhanced conversions and consent mode configured so Google sees the same leads you do.

04

Correct values

Purchases and leads sent with the right value and currency, so bidding optimises on revenue instead of clicks.

05

Dashboards

One view of spend, leads and sales across channels, built on data you can check.

06

Documentation

A written map of every event, where it fires and why, so the next change doesn't break it.

How we work

Three steps. No mystery.

  1. Step 01

    Understand

    30 minutes. You tell us what the site has to achieve. We tell you honestly if we can help.

  2. Step 02

    Build

    You see real pages early, not mockups weeks later. Tracking goes in before launch.

  3. Step 03

    Measure & improve

    After launch we watch the numbers and improve what isn't working.

Questions

Before you ask.

Meta now has a one-click Conversions API. Why would we need you?

+

One-click covers the basic case. It doesn't deduplicate against a custom Pixel setup, send offline or CRM events, fix wrong values, or make GA4 and Google Ads agree with Meta. That is the work we do.

Can you fix tracking without rebuilding our website?

+

Yes. Tracking work is almost always done on the site you already have.

Do you handle consent?

+

We configure consent mode and make sure tags respect the visitor's choice. Your legal wording should still be reviewed by your own adviser.

Free website audit

See what's holding your website back.

Send us your URL. We check speed, the path from landing to enquiry, and whether your tracking can be trusted. Within 2 working days you get the three fixes that matter most.

Free. No obligation. No spam.

Ready to talk now? Book a call or email support@cubifydigital.com

Get a free website audit